The late summer announcement of the latest version of the Apple iPhone, as always, drew a lot of attention. Consumers waiting for the 2016 product details were concerned and anxious. Concerned and anxious about one thing: sound. For all of the advancements, the one thing that caused the most controversy and discussion was about whether …
In the past two decades, Americans have largely converted to a digitized, high tech lifestyle. Stuck in traffic? Just check your GPS. Stuck in line at the grocery store? Just check your email. Our children may not have ever had occasion to read a paper map or write a letter by hand, and that’s okay: …
Sometimes companies have to downsize. That’s just the world we live in. At the same, we live in a world in which the large companies, and even some small ones for that matter, can be seen as the greedy enemy, always out to save their bottom line. Companies these days have to be image conscious …
Despite our best efforts, our businesses do not always perform the way we want or expect them to. From time to time, it becomes apparent that the only way to save a business or to make sure it can be successful is to restructure it. There are a number of ways this can be accomplished …
Marketing is not as simple or straightforward as it used to be. The sheer range of outlets and platforms in the digital world can make it difficult to know or understand which of your tactics are really working and driving customer engagement, and which ones might be total duds. This is especially true with the …
For presentations, Microsoft’s PowerPoint software is the application most people use. It currently has about 95% of the presentation market and boasts more than 500 million users around the planet. Every day, there are more than 30 million PowerPoint presentations created globally. It has even entered our schools as six million teachers all over the …
We all love our technology but when it breaks down, it can wreck havoc with our business and personal lives. It has been estimated that in the United States alone, 140,000 hard drives crash every week. There are at least 50 million servers on the planet and each one is vulnerable to attack or some …
The days of collecting hotel points and travel miles seem like a nightmare. Although you were willing to travel at the drop of a hat before you were married and had children, the more efficient use of video conferencing equipment means that you can now meet with many of the clients you need to see …
They may say, “Never judge a book by its cover” but people are all about judging companies by the quality and professionalism of their websites. Almost half of the web users say they see a company’s website as being the number one factor in determining how their view that business. You have a lot of …
Computers are part of the daily routine for mostly everyone in civil society. And even if you don’t have a computer, but you have a mobile device, then you are still using a computer that you are most likely to use daily. Whether we are paying bills online, streaming videos, looking through social media sites, …
